The Employer Branding Report

Giving you inside information on what the students are saying about you as an employer.

Over 59,000 undergraduate students and 6,000 MBA students responded to our research study to let us know who their ideal employers are and why. The Employer Brand Report will give you detailed information on what these students said about you as an Employer.

Having access to this information gives you an edge when building your employer branding strategies.

Here's an excerpt from one of the reports. Click the thumbnail to zoom in.

This report will allow you to discover:

  • Attractiveness in your target audience
  • Challenges in the Recruitment Funnel*
  • Employer Brand and perception of you as an employer
  • Competitor analysis
*The Report also covers the Recruitment Funnel
  • Do students know who you are
  • Would they consider working for you?
  • Are you an ideal employer?
  • Have they applied or will they apply to you?
  • Are you meeting your acceptance levels?

Here's what people are saying:

"BASF engaged Universum to perform external benchmarking regarding our University Recruitment rotational programs. The benchmarking study allowed us to identify areas for continuous improvement so that we are able to more effectively brand our programs and measure results. The engagement was handled effectively and efficiently, and the resulting work product was what we needed."

Bernadette Palumbo
Director Staffing and University Relations, BASF

"As a result of Universum’s consulting with my team, we were able to bring a more strategic focus to university relations by repositioning our programs internally as true sources of future talent. Based on the data and benchmarks provided by Universum, we also became more mindful of our external messaging and recruiting processes to better target the needs of student populations important to our business."

Lisa Amaya Price
Director, Talent Acquisition Programs, biogen idec

Contact information:

Phone: 858.405.5711